
T-Mobile
Tuesdays Loyalty & Engagement Platform
PROJECT OVERVIEW
Built a high-engagement loyalty platform offering T-Mobile users exclusive deals and experiences every week, driving brand loyalty and strategic partnerships.
ROLE & CONTRIBUTION
Led strategic partnerships, content strategy, and UX enhancements to maximize user engagement.
KEY ACHIEVEMENTS
Increased customer retention and engagement
Formed partnerships with top-tier brands
Strengthened T-Mobile's brand affinity through rewards
Formed partnerships with top-tier brands
Strengthened T-Mobile's brand affinity through rewards

